Last year, PR Mogul Frieha Altaf kicked off the # MeinBhi campaign in solidarity with victims of sexual harassment Pakistan’s response to the # MeToo movement around the world.
The initiative was launched with a song featuring Ahsan Khan and Amna Ilyas at the 17th Lux Style Awards (LSA). After taking a prominent stand against sexual harassment, this year’s LSA has been raging about “nominating an alleged harasser.”
The act pushed multiple celebrities to boycott, either withdrawing their nominations or simply opting out of the ceremony.
“But I can state very clearly that if I do #LSA2019 it will reflect all the values I uphold. I had every intention of including the song #Mein in the show flow and was in discussion with @MeeshaShafi before she was even nominated and then stepped out. Even today the entire show flow will reflect and uphold all #MeinBhi values,” she continued.
Freiha said, “In my opinion, if anybody should step down it’s the alleged sexual harasser, not those who are innocent and oppose him. The LSA platform and event is very close to my heart and I will continue to fight, on my turf, for women’s rights and empowerment.”