Pakistan’s first unplugged musical platform ‘Acoustic Station’ conducted a digital campaign ‘Win A Pro Acoustic Guitar’.
The campaign featured a competition where one of their fans got the chance to win a professional Yamaha acoustic guitar.
This is the first music platform in Pakistan which has held a prize campaign such as this one.
The web series has offered yet another unique way of engaging the audience. Unlike other bases for live music to flourish, Acoustic Station aspires to bring out the authentic love for music amongst everyone, by showcasing a campaign which encourages other artists to pick up an instrument as well.
Instructions were developed and put on their social media pages where fans had to answer questions from a YouTube video.
The video had questions based off the episodes of the first season of Acoustic Station.
The featured questionnaire was posted on their YouTube page with instructions in the description box.
In order to enter the lucky draw, fans had to subscribe to the platform’s official YouTube channel, look out for a question video which was posted and email answers with a screenshot and proof of subscription to their email address: firstname.lastname@example.org in order to be shortlisted.
The prize will be given to a fan who could answer the most questions about the artists within the video and certain aspects of their performances.