LAHORE: Hush Puppies, the world’s most comfortable shoe brand, has shaken up the market with a trendy line as a result of a mega collaboration between the brand and ace designer Munib Nawaz.
At a glitzy movie screening of the newly released Ford vs Ferrari the other day, Hush Puppies hosted Lahore’s corporate and fashion world for a night to remember.
The event, organized by Conglo, took place at Cue Cinemas, where guests were welcomed on a black carpet walkway that showcased the brand’s latest collection.
The TVC, starring Munib Nawaz, was revealed followed by a flash fashion walk by Lahore’s top models flaunting the limited edition collection.
Event-goers were enthralled by an experiential show that highlighted what happens when comfort meets immaculate design. Each piece was a work of art that narrated a refined story.
Mohammad Qasim, Director, Hush Puppies Pakistan, said “Hush Puppies continues its legacy of anticipating customer needs and has disrupted the market again with this collection. This line will redefine footwear in Pakistan as Munib’s impeccable sense of fashion infused with Hush Puppies’ comfort technology is surely going to be the best experience for the customers.”
Designer Munib Nawaz said “This collaboration sets the precedent for what the world needs, global brands acting local and creating a unique experience for their customers. It has been a great adventure working with such professionals and champions of their business and bringing aesthetics to the comfort of Hush Puppies. These shoes and this collaboration will be a benchmark for many years to come as an industry standard.”
The brand team and Munib Nawaz attended the event amidst much fanfare!